Four Ways To Make Your Copy More Inviting by Abe Cherian

Writing a great ad copy content isn't enough to keep your readers attention glued to your copy. If the presentation of your copy is hard to read, you may drive your readers away for good.

The key to creating a more inviting ad-copy is the FORMAT.

Here are 4 ways to make your copy more inviting:

1. Use "bullets" - They are a way to list your key points. You can use bullets to make your points anywhere, anytime, and they will work. Readers love'em!
2. Use "quotes" - Readers love quotes. Put something in quotation marks and it'll get read before the text all around it.
3. Use "small paragraphs" - Break up your paragraphs into one or two lines each. It's easier on the eyes.
4. Use "boxes" - Put contents that you want them to read in boxes. People read whatever you put in a box.

Yes, you can make your writing "inviting". Try it and see!

Resource Box:
Abe Cherian is the owner of Multiple Stream Media and pulisher of weeklytips.com newsletter, where you will find hundreds of Internet business building tips. Visit www.weeklytips.com to read more tips like this one.

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